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About the PXG for Heroes Program

"Thank You" program for former and current military and first responders.

What's Included in the PXG for Heroes Program

Special pricing on PXG clubs, apparel, and accessories.

How to join the PXG for Heroes Program

Book an in person fitting, call 0800 066 9449 to get fitted over the phone, or complete this online form.


PXG for Heroes™ is designed to provide the world’s finest golf equipment and gear to our nation’s finest – the men and women of the British Armed Forces, HM Coast Guard, Law Enforcement, Firefighters, and EMTs.


All current and past British Military, Veterans and First-Responders are invited to purchase PXG clubs at a very special price as a thank you for your service.



To verify your eligibility, you will need to present one of the following:



  • British Armed Forces Identity Card
  • HM Armed Forces Veterans Card
  • MOD form 90
  • HM Coastguard – Certificate of Competency
  • Law Enforcement – Warrant Card
  • Fire Service Identity Card
  • UKREMT Identity Certificate or Ambulance Service Identity Card
  • Army Golf Association - Membership Card



  • Buy PXG clubs at an in-person PXG Fitting at one of our UK fitting locations near you; including our South London Store.
  • Speak with a PXG Customer Fitting Assistant by calling us Monday - Friday, 9am-4pm GMT on 0800 066 9449 .
  • Or complete this online form and we'll reach out to you regarding your eligibility.
  • Buy certain PXG Accessories at a special Heroes discount

To take advantage of the UK Heroes Program via:


In-Person Fitting – you must present your Valid form of ID; to the fitter at the time of purchase. The name on the chosen form of Valid ID must match the name on the payment card used. (The special pricing will not be honoured if no card can be presented).


Online Form– complete this online form and we'll reach out to you regarding your eligibility.


Over-the-Phone-Fittings – you must email a photo of your chosen form of Valid form of ID to ukheroes@pxg.com. Once the order is complete the email with card information will be deleted while you are on the phone with us.



Alternatively, you can contact us to arrange an in-person fitting where you must show your ID card to the fitter; please reach out to ukheroes@pxg.com to arrange. Please note that the name on your payment method should match the name on your ID card. (The special pricing will not be honoured if ID card can’t be presented).



For additional details about the UK PXG Heroes program, email ukheroes@pxg.com or call 0800 066 9449 .


Image of founder Bob Parsons


Bob Parsons tells the story of his passion for the game of golf and the origins of PXG, a golf equipment company committed to creating the world’s finest golf clubs. From the early days, to the company’s revolutionary breakthrough that would change the game of golf forever, Bob talks of the countless prototypes and mistakes along the way to making PXG clubs a global phenomenon.

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Heroes Breakthrough Driver Technology


PXG is proud to offer active military, veterans, and first responders special pricing on our new Black Ops Golf Clubs. Our breakthrough new Black Ops technology delivers unreal forgiveness and massive distance gains. No sacrifices.

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PXG Club Numbering


PXG’s unique club numbering system references the United States Marine Corps’ Military Occupational Specialty (MOS) system. This numbering protocol is found on all PXG Drivers, Fairways, Hybrids, and Irons. Products like our Battle Ready Putters are also named for military equipment and weapons. This naming convention is a nod to PXG Founder and CEO, Bob Parsons’ military roots and a tribute to the brave men and women who serve our country.

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